Ruka is a Black-women-owned business. CEO Tendai Moyo and her team developed a product that addresses centuries of experience in the hair industry. Now, not every solution needs to be created by the person who experiences the problem. However, curly, coily, and wavy hair has such unique properties both collectively and individually. Each of these unique properties makes it extremely difficult to truly understand what Black women and those with these hair types needlessly go through every single day. If you need a change and want to learn more, visit the website and meet the team: CEO Tendai Moyo, Chief Strategy Officer Ugo Agbai, and Creative Director Jorge Galan, because they get it.
